Research and summarize the importance of creating value for your customers.

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Research and summarize the importance of creating value for your customers.

Discussion Prompt

Research and summarize the importance of creating value for your customers. Write a value statement for your new offering, making sure to include the benefits of your offering and why customers would want to purchase it versus a competing product. These two sections should each have their own paragraph. Your source may be from a credible marketing website or a scholarly article.

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